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פורסם עלידי arfanho7 ב Feb 25, 2024 6:28:59 GMT 2
“CUSTOMERS GIVE TOO MUCH CREDIT TO COMPANIES FOR NOT DISCLOSING INFORMATION” Customers give too much credit to companies for not disclosing information. That was the big takeaway for us says Luca. Policymakers need to be more heavy handed in making sure organizations are disclosing information. And customers should be leery of the sound of silence. As another example of this phenomenon. Luca points to movie studios that when they know they have a flop on their hands withhold movie previews from critics to avoid bad reviews during the critical opening days. marketing Ukraine Mobile Number List but of course exclude bad reviews. Customers should understand that no news or reviews is bad news in this situation — but oftentimes they ignore the lack of reviews and flock to opening weekend anyway. Consumers should think about what it means when a company is not giving you information — and think about what information they could have given you. Dogs That Don t Bark On the face of it John s and Luca s studies seem to be showing different things. In John s study people think worse of those who hide information while in Luca s they seem to give more benefit of the doubt to them than they should. The discrepancy may come from just how apparent it is that information is being hidden. People don t notice the dog that doesn t bark says John.
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